A street full of young people’s energy, Seomyeon.

If Myeong-dong or Apgujeong in Seoul is famous as a street where you can enjoy shopping and entertainment at the same time, Seomyeon, the busiest street in Busan, can be cited.Seomyeon 1st Street is a central street in Busan that intersects subway lines 1 and 2, and has developed around Seomyeon Rotary, where one-third of Busan’s city bus routes pass.

Lotte Department Store, Lotte Duty Free, Lotte Hotel, Seven Lock Casino, and Seomyeon Market are located here, and there are many coffee shops, bars, cheap and delicious restaurants that young people constantly visit.